Absolut Atelier Brand Home
NOC got the assignment to create a brand home for Absolut Vodka. The concept was to rejuvinate and contemporize the bachelor pad of L.O Smith - the founder of Absolut.
We found an old bank at the corner of Drottninggatan and Fredsgatan and totally rebuild it to match the standards of the Absolute brand. Atelier has since the opening 2011 been a successfull embodiment and ambasador of the Absolut brand values.